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The Directorate of Rural Sanitation, Jammu & Kashmir was established in October 1989 under the administrative control of the Department of Rural Development and Panchayati Raj. The Directorate was created with a focused mandate to promote rural sanitation as a key driver for improving the quality of life in rural areas.

Over the years, its role has evolved in alignment with national priorities, particularly under the Swachh Bharat Mission (Grameen). The Directorate works towards ensuring universal access to safe sanitation, sustaining Open Defecation Free (ODF) status, and promoting hygiene awareness across rural communities.

A central aspect of its mission is to uphold the dignity, privacy, and well-being of rural households, by facilitating access to household toilets and improved sanitation infrastructure. Through coordinated efforts with Panchayati Raj Institutions and community stakeholders, the Directorate continues to strengthen sustainable sanitation practices and behavioral change at the grassroots level.

Swachh Bharat Mission (G)


Launched on October 2, 2014, by the Hon’ble Prime Minister under the Ministry of Jal Shakti, the Swachh Bharat Mission–Grameen (SBM-G) is India's flagship rural sanitation programme aimed at eliminating open defecation and promoting sustainable sanitation.


Implemented in two phases—Phase I (2014–2019) focused on achieving Open Defecation Free (ODF) status through toilet construction and behaviour change, while Phase II (2020–2025) targets ODF Plus with an emphasis on solid and liquid waste management, toilet retrofitting, and village-level sanitation systems.


SBM-G has significantly enhanced rural sanitation, improving public health, dignity, and overall quality of life.












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